Published at Tuesday, December 31st 2019. by Therese Blanchet in Color Schemes.
In a study called The Impact of Color in Marketing, researchers found that people can make up their mind about product choices based on colors alone in less than 90 seconds. What’s even more interesting is that the “use of colors can contribute not only to differentiating products from competitors but also to influencing moods and feelings – positively or negatively – and therefore, to attitude towards certain products.”
Finding a correct color combination is one of the most important steps in designing a stylish and holistic look. This is why we’re offering you this cheat sheet, so you’ll always hit the bullseye when choosing clothes and interior decor.
As we move further into the digital age, there is a growing effort to keep our feet planted in the real world. As stress and pressure increases, there’s more emphasis than ever to embrace the natural, wholesome and healthy aspects of life. In 2017, the Pan tone Color of the Year was called Greenery and it truly reflected this movement.
Another combination that challenges the rules is this tomato red and dusky pink. Red and pink can sometimes be an eye-watering combination, and not in a good way! But it can work – the important thing to get right is the balance of tones.
Technically the tones should conflict, but in reality the subdued rich navy offers a solid base for the vivacious mint. The darker hue acts as an anchor without being stark. This palette would be wonderful when worn together or as a living room or bedroom color scheme. The colors also work particularly well when used in typography.
When trying to find your ideal color combination, start off with just two colors and then add more to the mix if you need to. In many cases, using only two colors can be just as effective as a larger palette. Here are some of the best two-color color combinations around.
Forget orange – gray is definitely the new black. Sales in gray kitchens, cars and clothes have soared in recent years because it is such an adaptable neutral. Gray can be warm or cool, hard or soft, it is exceptionally versatile and flattering.
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