Published at Tuesday, 31 December 2019. Color Schemes. By Gabrielle Martinez.
Used most often in bold tones to grab attention, this year’s trend is in tweaking the saturation of either shade. This pastel take of the complementary blue and orange doesn’t diminish its effect. The energy from this blood orange shade sets off the soft powder blue perfectly. Blue is widely used to represent business and is always effective in marketing and promotion but the pop of orange shows that you are not afraid to stand out.
Further, they used white and black to balance this sweet indulgence and twist the ad a bit into a more serious atmosphere. White balances the feast while black introduces an element of premium treats.
When trying to find your ideal color combination, start off with just two colors and then add more to the mix if you need to. In many cases, using only two colors can be just as effective as a larger palette. Here are some of the best two-color color combinations around.
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