Published at Tuesday, 31 December 2019. Color Schemes. By Galla Masse.
Let’s start with business. Once you gain an understanding of what different colors mean, you’ll see how they can influence perceptions. You can then use this to your advantage. If you want to make your audience feel something, color can help to achieve this. And it remains the same whether you are choosing colors for a flyer, a business card or choosing the perfect color combination for your website.
There is an old saying that claims, blue and green should never be seen without a color in between! While this is often true, there are exceptions to every rule – navy and mint is one.
Trying to choose the best color combinations for your on-line banners can be a daunting task, given the crowded display advertising market.
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