Published at Tuesday, 31 December 2019. Color Schemes. By Pierrette Gauthier.
Greenery: a light, bright grass green, really planted the seeds for this year’s version to develop. This year’s trending color combination shows how green has matured into something more edgy and dark. The moody Forest Green can almost look black in some lights but it is lifted by the refined tones of the Moss Green.
Complementary (also known as supplementary or contrasting) colors are colors that sit opposite of each other on the color circle. The combination of such colors creates a vivid and energizing effect, especially at maximum saturation.
Purple works well for marketing because it is so vibrant and pops off the page. This is one of the reasons why we chose it as our primary brand color! It is also super versatile and goes well with many other colors, such as green, red and orange. But for a really cool color combination, try matching it with this warm pink/nude color. This particular shade is sophisticated and understated and gives balance to the rich and robust purple.
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