Published at Tuesday, December 31st 2019. by Laurel Deschamps in Color Schemes.
Trying to choose the best color combinations for your on-line banners can be a daunting task, given the crowded display advertising market.
Further, they used white and black to balance this sweet indulgence and twist the ad a bit into a more serious atmosphere. White balances the feast while black introduces an element of premium treats.
Black is also the color of nobility and elegance. But Adobe doesn’t play the game of the elites here. The trick is that Adobe is playing with concepts, by playing with colors and fonts: young generation (red, blue), education (dark blue), skills, the aspiration to high-class (black).
Dynamic color combinations like this one can be employed in so many different places, such is its unobtrusive nature. It’s relaxing to look at and can create a laid back vibe wherever it is featured.
When trying to find your ideal color combination, start off with just two colors and then add more to the mix if you need to. In many cases, using only two colors can be just as effective as a larger palette. Here are some of the best two-color color combinations around.
To really add a bit of personality and confidence, pair a deep shade of gray with a spirited splash of lime. This zesty shade is an important trend for 2020, but it should be used with caution! Lime green can be garish on its own, it can also be harsh worn on anything lighter than caramel skin tones. But when applied well it makes a striking statement. This edgy color combination is our personal favorite here at Design Wizard!
Red and pink are also a monochromatic color scheme which makes for a complementary palette. Monochromatic means that they exist in the same color family. White, gray or black can be added to the base hue, which in this case is red. Mixing these together can create a variety of tints, shades and tones, such as pink.
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