Published at Tuesday, 31 December 2019. Color Schemes. By Laurel Deschamps.
Trying to choose the best color combinations for your on-line banners can be a daunting task, given the crowded display advertising market.
Used most often in bold tones to grab attention, this year’s trend is in tweaking the saturation of either shade. This pastel take of the complementary blue and orange doesn’t diminish its effect. The energy from this blood orange shade sets off the soft powder blue perfectly. Blue is widely used to represent business and is always effective in marketing and promotion but the pop of orange shows that you are not afraid to stand out.
This color combination is natural and youthful and could be used for inspirational communication. Give a firm farewell to the dark days of winter with these gorgeous colors!
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