Published at Tuesday, December 31st 2019. by Adilene Brun in Color Schemes.
Individually, they can be overwhelming in large doses, but when placed side-by-side the two colors enhance each other. From a visual perspective, black becomes darker and white is highlighted. The results are clean, crisp and contemporary. Black and white is popular in all areas of design. Graphic designers and marketers use it to deliver powerful and clear messages, and it is a staple part of the fashion industry.
One of the first things you should do if you want to step up your creative game is to get confident about choosing color combinations. Knowing what colors go together is a skill in itself and it can have a positive impact on all areas of your life.
Technically the tones should conflict, but in reality the subdued rich navy offers a solid base for the vivacious mint. The darker hue acts as an anchor without being stark. This palette would be wonderful when worn together or as a living room or bedroom color scheme. The colors also work particularly well when used in typography.
This twosome is successful because neither are vying for attention. They are close in terms of saturation – or in non-designer jargon – the shade intensity. If either, or both, were brighter they would clash.
Complementary (also known as supplementary or contrasting) colors are colors that sit opposite of each other on the color circle. The combination of such colors creates a vivid and energizing effect, especially at maximum saturation.
This is a combination of 2 to 5 (ideally 2 to 3) colors that are to each other on the color circle. It creates a calming, likeable impression. Here’s an example of combining analogous muted colors: yellow-orange, yellow, yellow-green, green, blue-green.
Purple is a strong and powerful color with positive connotations like magic, luxury and creativity. For such an attention grabbing color, it’s still surprisingly uncommon. In fashion and interiors it tends to be used sparingly, but if there was ever a time to go crazy with purple, it is now.
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